1. Information We Collect
When you use our website or book an appointment, we may collect the following information:
- Personal information: first name, last name, email address, and mobile phone number
- Appointment details: selected services, preferred barber, date, and time
- Communication records: notes you provide during booking and any reference photos you upload
- Device and usage data: browser type, IP address, pages visited, and interaction timestamps (collected automatically)
We collect this information directly from you when you voluntarily provide it through our booking form.
2. How We Use Your Information
We use your personal information for the following purposes:
- To schedule, confirm, and manage your barber appointments
- To send appointment confirmations, reminders, and booking updates via SMS or email
- To send one-time verification codes (OTP) when required to confirm bookings or verify user actions
- To communicate with you about your appointment or respond to your inquiries
- To improve our website, services, and customer experience
We do not use your personal information for marketing campaigns or promotional messaging.
3. SMS Communications
If you provide your mobile phone number through our website booking flow and opt in to receive text messages by actively checking the required consent checkbox before confirming your booking, Element Barbershop may send you SMS messages related to your appointments.
These messages may include:
- Appointment confirmations
- Appointment reminders (for example, before your scheduled visit)
- Rescheduling or cancellation updates
- One-time verification codes (OTP) required to confirm bookings or verify certain user actions
- Other service-related notifications
Message frequency varies based on your appointment activity. Message and data rates may apply.
You can opt out at any time by replying STOP. For help, reply HELP or contact us at contacts@element-barbershop.com.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. We do not sell, rent, or share your mobile opt-in data or SMS consent with third parties for their own marketing use. We may share your information with service providers only as necessary to deliver our services (for example, messaging providers that deliver SMS messages on our behalf).
4. Sharing of Information
We do not sell, rent, or trade your personal information to third parties.
We may share your information only in the following limited circumstances:
- Service providers: We may share information with trusted service providers who assist us in operating our business, such as SMS messaging providers (e.g., Twilio) that deliver appointment notifications on our behalf. These providers are contractually obligated to use your information only for the purpose of providing services to us.
- Legal requirements: We may disclose your information if required by law, regulation, legal process, or governmental request.
- Business protection: We may share information when necessary to protect the rights, property, or safety of Element Barbershop, our customers, or the public.
Phone numbers collected for SMS communications are used only to provide appointment-related messages and verification codes requested by the customer, and are not sold or shared for third-party marketing purposes.
5. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, including maintaining your appointment history and complying with legal obligations. You may request deletion of your data at any time by contacting us.
7. Your Rights
You may request to access, correct, or delete your personal data at any time. You may also opt out of SMS messages at any time by replying STOP or request assistance by replying HELP.
For additional support, contact us at contacts@element-barbershop.com.
8. Cookies and Tracking
Our website may use cookies and similar technologies to improve your browsing experience, analyze site traffic, and understand usage patterns. You can control cookie preferences through your browser settings.
9. Third-Party Links
Our website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those external sites. We encourage you to review the privacy policies of any third-party site you visit.
10. Children's Privacy
Our services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take steps to delete it promptly.
11. Contact Information
If you have any questions about this Privacy Policy or our data practices, please contact us:
Element Barbershop
1142 W Lake Cook Rd, Buffalo Grove, IL 60089, United States
12. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with a new "Last Updated" date. Your continued use of our services after any changes constitutes your acceptance of the updated policy.
Last Updated: March 2026
